How to Move Up When the Only Way is Down
LESSONS FROM ARTIFICIAL INTELLIGENCE
FOR OVERCOMING YOUR LOCAL MAXIMUM
“You can’t climb the mountain right,
if you’re not climbing the right mountain.”
How to Move Up When the Only Way Is Down
Judah Taub
ABOUT THE BOOK
A Local Maximum is a situation in which we’ve reached a peak, but not the one that fulfills the highest potential. In order to move up in our pursuits, we must first move back down – a realization which can lead to frustration, decision-making paralysis and lost opportunity.
In How to Move Up When the Only Way Is Down: Lessons from Artificial Intelligence for Overcoming Your Local Maximum, Judah Taub draws from his perspective guiding early-stage AI startups, his years serving in military intelligence where he developed a new kind of intelligence gathering, and his various experiences leading innovation throughout his career. Equipped with an off-the-beaten track perspective, Judah shares insights into how humans can achieve better decision-making to surpass expectations by learning from the way AI overcomes local maximums.
What tech engineers already know is that with the rise of AI, we’ve developed new ways of addressing these limitations. These techniques, employed to save billions of dollars for global giants like Amazon and Google, are equally applicable to each of us. The trick is to be open to learning from AI instead of just using or fearing it.
Judah Taub is co-founder and managing partner at Hetz Ventures, a leading Israeli seed stage venture capital firm ($300M AUM) taking a thematic approach to early-stage investing.
Before founding Hetz, Judah was Head of Data at Lansdowne Partners ($20B London-based hedge fund) as well as advising multiple young start-ups.
In his service in the Israel Defense Forces Judah served as an officer in a classified intelligence unit where he engineered a large-scale project to win the IDF 2014 Creativity Award.
He has lectured widely, including throughout the IDF and at Wharton Business School, on time-management and creative thinking, and wrote a book for new soldiers published by Yediot, Israel’s leading publisher. Judah was also elected as one of Forbes 30 Under 30 for 2020.
Judah is the author of How to Move Up When the Only Way is Down.
PRAISE FOR HOW TO MOVE UP WHEN THE ONLY WAY IS DOWN
“Drawing his vantage point at the cutting-edge of Start-Up Nation and experience inside Israel’s elite technology units, Judah Taub has a unique perspective on how to avoid the major pitfalls that everyone from starting entrepreneurs to big companies find themselves in. How To Move Up… offers a refreshing blueprint for tackling the toughest challenges in business and beyond.”
“How To Move Up serves up an original take for leveraging creative thinking to overcome the decision-making traps we often set ourselves. By flipping the script – and learning from the methods AI uses to push through computational obstacles – the book reimagines how we can all do a better job achieving our true maximum potential.”
“What got your business here won’t necessarily take it to the next level. Judah Taub guides you with fresh and creative insights from the worlds of tech and military intelligence so you can take your business to new heights.”
“Brilliant and original. Judah Taub reminds us how we are limited by conventional wisdoms and accepted practices; our own minds can be the biggest enemy of invention. He invites us to consider a fast-approaching future when artificial intelligence doesn’t replace human thinking, but reinvigorates it. We learn from the way machines think – or, at least, put the pieces of the puzzle together. Optimistic, contrary and hugely readable, a book for everyone interested in what happens next.”
“This book is a must-read. Judah Taub presents a thought-provoking and insightful exploration of practical lessons for how businesses and innovators can recognize and surpass the plateaus that hinder progress. By drawing parallels between mathematical theory and real-world challenges, Taub offers a fresh perspective on the importance of courage, ingenuity, and the willingness to venture beyond the known in order to achieve groundbreaking advancements.”
“This is a brilliant and original book which manages to be both accessible and profound. It challenges all of us to think carefully about the ways in which we are trapped in our ‘local maximum’, and how we can escape to reach higher ground.”
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